Business communications and storytelling

 

Please note: I’m taking a break from freelancing from June 2021 to focus on some employed work. Feel free to make contact with me to discuss future communications work.

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How I can help

Compelling copywriting

Business storytelling

Culture communications

Leadership communications

Strategic narratives

 
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A bit about me

I’m Bec and I live in the beautiful Bay of Plenty, New Zealand.

I have 12 years’ experience in corporate communications, including heading up the Internal Communications function for three large companies in Sydney. During my career I’ve established a broad range of communications skills, leading me to now freelance in the areas I care about most.

Writing is my passion. I enjoy taking business information and turning it into something compelling that people will actually read. We live in a world where companies can no longer write for an 'audience'. They need to treat their readers as 'participants' in a conversation. So, understanding the right message and channel for the people you’re speaking with is so, so important.

I’m a strategic adviser to senior management, assisting with leadership messages, change communications and establishing a tone of voice that reflects the culture of a company. I also enjoy exploring different ways to bring a company strategy to life, by creating a strategic narrative and using storytelling techniques that can be threaded throughout ongoing communications to help people connect with where the company is headed.

If you think I can help, get in touch.

let's chat
 

Testimonials

 
 

“Bec is able to take unstructured and unclear objectives and clearly and articulately capture the essence in a way that resonates with a vibrant and diverse culture like REA. She is a passionate and energetic professional who contributes positively to the culture of any group she works in.”

— Tracey Fellows, CEO, REA Group

"Bec’s genius is in her ability to connect her creativity with pragmatism. She never fails to understand the audiences she's crafting content for. She's able to capture the tone of voice of a company so well and works brilliantly with the organisation to ensure they deliver. Every time."

— Dan Umphray, Managing Partner, Lead Positive

“Bec is an internal communication superstar! She ticks all the boxes; creative, innovative, professional writer, strategic thinker, technical channel manager and relationship builder. Bec knows how to engage with the hearts and minds of a range of audiences and simplify complex strategy into a digestible piece for employees.”

— Carolyn Ormsby, EY Oceania Communication and Engagement Leader

 
 
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My location

Based in Tauranga, New Zealand, I help clients from any location and am willing to travel for significant meetings and events.

Where?
 
 

Experience

TAURANGA

Freelance communications support provided in the past to:

  • Serko Travel Management

  • Dow Jones & Company

  • Cannings Strategic Communications

  • We are Society - Creative

  • PredictiveHire

  • REA Group

National Communications Manager
SPCA New Zealand

I currently manage the Communications Team at New Zealand’s oldest and largest animal welfare charity, SPCA. Working with my incredibly passionate team, we look after media relations, social media, corporate communications and internal communications.

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SYDNEY

Marketing Communications Manager - Copywriter
REA Group

Head of Internal Communications
REA Group

Senior Internal Communications Manager
Luxottica Retail Australia and New Zealand

Head of Internal Communications
Deloitte Australia

LONDON

Internal Communications Executive
JLL

Internal Communications Executive
Which? Consumers’ Association

WELLINGTON

Communications Adviser
Land Information New Zealand (Wellington)